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There's a number the whiskey industry would rather not talk about too loudly. Women make up roughly 40% of whiskey drinkers in the United States and around 35% in the United Kingdom. That's not a fringe figure. That's not a niche trend. That's a massive portion of the consumer base that has been bu

Garrison Brothers Distillery doesn't chase numbers. The team in Hye, Texas, has never been the type to slap an age statement on a bottle just because the market says it sells. So when the 2026 release of Balmorhea arrives with a decade of Texas heat behind it, that's not a marketing decision — it's

Owensboro, Kentucky has been quietly building something serious. What started as a regional gathering centered on barbecue and good times has been steadily transforming into one of the more legitimate bourbon events on the national calendar — and this year, the BBQ & Barrels Bourbon Experience

When Batch 1 of Wenzel's Sherry Barrel Finished Bourbon walked away from the 2025 World Whiskies Awards with the title of World's Best Finished Bourbon, the craft whiskey world took notice. Now, Wenzel Distillery is back with Batch 2, and if anything, the story behind this release is even more inte

A Charlotte Distillery Is Making Some of the Most Interesting Finished Whiskey in America Right Now There are distilleries that burst onto the scene with a lot of noise and little to back it up. And then there are operations like Oaklore Distilling Co. out of Charlotte, North Carolina — a brand th

Hackstons Acquires One of the Rarest American Whiskey Collections Ever Assembled There are rare whiskies, and then there are unicorns. The kind of bottles that serious collectors spend years chasing, that show up at auction with price tags that make your eyes water, and that most enthusiasts will

There are whiskeys on the market that cost more than a used car. Some run $10,000 a bottle. Some top $80,000. And then there's a straight bourbon out of Washington State that goes for $39.99 — sitting right alongside them on one of the most prestigious lists in the spirits world. Image cred

A Sun Valley Craft Distillery Just Flipped the Script on Premium Whiskey There's a quiet revolution happening in the mountains of Idaho, and it doesn't involve Silicon Valley money or a celebrity brand ambassador. Warfield Distillery, tucked into the high country surrounding Sun Valley, just rolle

Chicago's Van Winkle Legacy Goes Under the Hammer — and the Results Were Staggering There are bourbon auctions, and then there are moments that rewrite what collectors thought they knew about the market. What just went down at Unicorn, the Chicago-based whiskey auction house, was firmly the latter

There's a particular kind of patience that separates serious whiskey making from the rest of the spirits world. It's the kind that lets barrels sit untouched for over a decade, resisting the urge to bottle early, waiting until the whiskey is ready rather than when it's convenient. A. Smith Bowman