Recent News
Branch & Barrel Is Quietly Becoming One of America's Best Bourbon Stories
There's a distillery sitting at the foot of the Rockies that most bourbon drinkers outside of Colorado probably haven't heard of yet. That's about to change. Branch & Barrel Distilling , based in Centennial, Colorado, just walked away from the Denver International Spirits Competition with
MGP Hits the Brakes on Kentucky Distilling
Two Iconic Bourbon Distilleries Go Quiet as the Industry Faces a Reckoning The American bourbon boom has been one of the great business stories of the past two decades. Demand surged, prices climbed, and distilleries couldn't build warehouses fast enough to keep up with thirsty consumers. But the
Basil Hayden Replaces Malted Rye With Golden Rye
Basil Hayden is making a move in its lineup, swapping out one of its established expressions for something new. The brand has officially launched Basil Hayden Golden Rye, a permanent addition to the portfolio that takes the place of Basil Hayden Malted Rye. Same Foundation, New Identity The sw
Whiskey Del Bac Sold to Florida Beverage Company
Whiskey Del Bac, the Tucson-based whiskey brand that built its reputation on mesquite-smoked barley, has been acquired by No Sleep Beverage, a Florida-based company expanding its spirits portfolio. A Tucson Original Changes Hands The deal marks a significant shift for one of Arizona's most rec
Oscar Mayer's First New Bacon in Five Years Is Cured with Bourbon
There are few things in American food culture that feel as locked in as bacon. It doesn't need much help. It smells right, it tastes right, and it's been doing exactly what it does for decades without anyone asking it to try harder. So when Oscar Mayer says it's dropping its first new bacon product
Heaven Hill Just Spent $200 Million on Bourbon While the Rest of the Industry Is Bleeding
The bourbon business is hurting. Exports are down. Bankruptcies are piling up. Younger drinkers are cutting back. And yet, Heaven Hill—one of the most recognized names in American whiskey—just opened a brand-new $200 million distillery in Bardstown, Kentucky. At the same time, the company quietly a
Koopers Whiskey Drops a 7-Year Rye Finished in Cognac Casks
There are a lot of whiskey releases that come and go without much fanfare, but every once in a while something lands that actually makes you stop and pay attention. Koopers Whiskey out of Ledbetter, Texas is doing exactly that with its 2026 limited-edition Straight Rye Whiskey Finished in Cognac
Redemption Whiskey Comes Back Swinging
There's a particular kind of satisfaction that comes from watching something take a hit, dust itself off, and come back better than before. That's exactly what's happening with Redemption Whiskey right now. The brand just relaunched its core bourbon at a higher proof, rolled out a completely new bo
Breckenridge Honey Whiskey Is Back, and It's Bringing Nigerian Goldswarm Honey With It
Breckenridge Distillery has never been a brand that plays it safe. Since opening its doors in Colorado back in 2008, the distillery has stacked up an impressive shelf of awards and built a reputation for pushing the boundaries of what American whiskey can be. Now, the company is back with a fresh r
Sazerac Names Tennessee Distillery, Eyes 2026 Launch
Sazerac has officially named its Tennessee operation AJ Bond Distillery, setting the stage for the spirits giant's first Tennessee Whiskey to hit shelves in the summer of 2026. The announcement closes a chapter that began nearly a decade ago and opens another that carries both ambition and grief in