Recent News

Pursuit Spirits Goes "Extra Special" With the Launch of Pursuit United XS Double Oak There are finishing programs, and then there are finishing programs. The American whiskey industry has spent the better part of a decade watching distilleries and independent bottlers stuff mature spirit into ever

Heaven Hill Claims the Crown Again: Most Awarded U.S. Distillery at the 2026 San Francisco World Spirits Competition For the third straight year, one name sat at the top of America's most competitive spirits judging event. Heaven Hill Brands has been named the Most Awarded U.S. Distillery at the p

The World's Biggest Scotch Brand Picks a K-Pop Star Johnnie Walker has named BLACKPINK's Rosé as a brand partner. The announcement came on Monday, October 26, 2026, with a launch event at Bar 81 in Signiel Seoul, a luxury hotel in Lotte World Tower, where Rosé presented her signature cocktail. Joh

A Priest, a Barrel and a Papal Pen Father Jim Sichko, a Kentucky priest, brought Willett Family Estate 10-year-old bourbon to Pope Francis and had bottles signed at the Vatican. The Jubilee 2025 "Pilgrims of Hope" single barrel, number 5196 at 144.2 proof, was bottled in a run of 59. Bottle number

MGP Ingredients Is Becoming Sempreon — and the American Whiskey World Will Never Look at It the Same Way For most of its modern existence, MGP Ingredients occupied a peculiar and powerful position in the American spirits industry: omnipresent yet largely invisible. The Atchison, Kansas-headquarter

A Trade Group Asks Washington to Clear the Path for U.S. Distillers The Distilled Spirits Council of the United States, known as DISCUS, has sent Washington a clear message: American distillers want to sell more overseas, and tariffs are standing in the way. The group filed its submission to the U

Some gifts are easy to pick out. A tie, a gift card, another bottle of the usual. Then there’s the guy who already has everything, the one who buys his own gear, pours his own whiskey, and doesn’t need another thing on a shelf. For him, the holidays can feel like a puzzle. A new bourbon from a fami

Fireball's Blazin' Apple Is the Brand's First Flavor Extension — And It Just Got a Very Strange Australian Launch Fireball Cinnamon Whisky has spent decades building one of the most recognizable identities in the American spirits market — a Canadian-born, cinnamon-laced shot that turned bar shelve

Dewar's Sponsors the Onwards Expedition: A Son's Antarctic Trek Honoring His Father's Frozen Dream There are sponsorship deals, and then there are sponsorship deals rooted in genuine bloodlines, grief, and the peculiar magnetism that Antarctica seems to exert on certain families across generations

The Society Goes Blended The Scotch Malt Whisky Society has released its first blended Scotch. The Blender's Notebook, an 18-year-old, is Batch 44 in the Society's Heresy range, which has long served as the Whisky Team's space for experiments. It is bottled at 50% ABV, limited to 1,092 bottles and