For whiskey lovers, few bottles carry the mystique and prestige of Old Forester’s President’s Choice. Once a hidden gem only available at the distillery in Louisville, Kentucky, this coveted single-barrel expression is now making its way to select retailers nationwide. Even more exciting, Old Forester is introducing a brand-new rye version alongside the classic bourbon, giving enthusiasts a fresh way to experience the brand’s legendary craftsmanship. This historic release, announced recently, marks a turning point for one of America’s oldest bourbon brands, and it’s got whiskey fans buzzing with anticipation.
The President’s Choice lineup has deep roots, going back to 1964 when George Garvin Brown II, the former president of Old Forester, began offering private single barrels to a select few. Those early bottles were a nod to quality and exclusivity, handpicked for their standout character. Today, that tradition continues under the watchful eyes of Master Taster Melissa Rift and Assistant Master Distiller Caleb Trigo, who comb through the distillery’s historic brick warehouses in Louisville to find barrels that embody the best of Old Forester’s heritage. “President’s Choice has always been an incredibly rare and cherished bottle,” Rift said in a recent statement. “Most consumers have never seen it, let alone tasted the whisky. We’re honored to bring it to a wider audience.”
What makes President’s Choice so special? It’s all about the barrels. Each one is chosen for its unique flavor profile, showcasing the depth and complexity that only time and careful craftsmanship can produce. The bourbon and the new rye expression are aged between seven and nine years, a sweet spot that allows the whiskey to develop rich, bold flavors without losing balance. Bottled at proofs ranging from 110 to 125, these whiskeys are selected to highlight their distinct personalities. “Every barrel tells a story,” Trigo explained. “These are the barrels that showcase an extraordinary depth of character. Whether it’s the bourbon or our new rye, each bottle represents the pinnacle of Old Forester’s craftsmanship.”
The introduction of President’s Choice Rye is a big deal for whiskey fans. Old Forester has been making waves with its rye offerings since 2019, and this new single-barrel expression takes things to another level. While specific tasting notes for the rye are still under wraps, early buzz suggests it’s bold and balanced, with a flavor profile that could include spicy notes of maple bark, ginger, and a touch of orange sherbet. The rye follows Old Forester’s historic Normandy mashbill, which uses 65% rye, 20% malted barley, and 15% corn—a recipe that’s been turning heads for its unique take on rye whiskey.
The bourbon, meanwhile, is already earning high praise. Recent reviews describe it as a mahogany-hued beauty with a nose of honey maple BBQ sauce and caramel vanilla ice cream. On the palate, it’s said to deliver a smooth, rich experience that lives up to its “A” rating from critics. At 121.9 proof for some barrels, it’s got enough kick to satisfy those who like their whiskey with a bit of fire, but it’s still approachable enough for sipping neat or with a splash of water.
For collectors and enthusiasts, the national release is a rare opportunity to get their hands on these bottles. Previously, President’s Choice was a distillery-only exclusive, making it a bucket-list item for bourbon hunters willing to make the pilgrimage to Louisville. Now, starting in June 2025, select retailers across the country will carry limited quantities of both the bourbon and rye expressions. To kick things off, Old Forester is hosting a special release event at their Louisville distillery on Saturday, June 14, at 10 a.m. ET. A limited number of bottles will be available for in-person purchase, and for those in certain states—Washington, D.C., Kentucky, Nebraska, New Hampshire, and North Dakota—online purchases will be available through Old Forester’s website. This is a big moment for fans who’ve been waiting years to taste these elusive whiskeys without jumping through hoops.
Of course, exclusivity comes with a price. Both the President’s Choice Bourbon and Rye carry a manufacturer’s suggested retail price of $225 per bottle. While that might raise eyebrows, it’s a reflection of the whiskey’s rarity and the meticulous process behind it. Each bottle is a snapshot of Old Forester’s 150-year legacy, started in 1870 by George Garvin Brown, who founded the brand with a promise of unmatched quality. Brown’s commitment to sealing and signing every bottle to guarantee its purity still echoes in the care put into President’s Choice. As the first American whiskey brand to bottle its product exclusively in sealed glass bottles, Old Forester has always been about trust and consistency, and this release is no exception.
For those new to Old Forester, the brand’s story is one of resilience and innovation. Founded by George Garvin Brown, it’s been a cornerstone of American whiskey for over a century, surviving Prohibition and changing tastes to remain a favorite among bourbon drinkers. The Brown-Forman Corporation, which still owns the brand, has kept Old Forester true to its roots while pushing boundaries with releases like the 117 Series and the annual Birthday Bourbon. The President’s Choice release builds on that legacy, offering a chance to taste the best of what Old Forester has to offer.
Whiskey fans should act fast, though. With limited quantities hitting shelves, these bottles are likely to disappear quickly, especially with the hype surrounding the national debut and the introduction of the rye. Whether you’re a seasoned collector or just someone who appreciates a damn good pour, President’s Choice is a chance to own a piece of whiskey history. Keep an eye on local retailers or check Old Forester’s website for updates on availability. This is one release you don’t want to miss.
