Republic Restoratives, a well-known distillery in Washington, D.C., has experienced a significant surge in sales for their Kamala Harris-inspired whiskey, "Madam." Known for their politically themed spirits, the distillery has previously released drinks like the Hillary Clinton-inspired “Rodham Rye” and the Ruth Bader Ginsburg-inspired “Dissent Gin.” However, it’s the “Madam” whiskey that has recently stolen the spotlight.
Image credit: Republic Restoratives
The recent boom in sales came after Joe Biden announced his departure from the presidential race. Within just 24 hours, the distillery sold out of the 300 bottles of “Madam” they had in stock for direct-to-consumer sales. In response to the high demand, Republic Restoratives quickly moved to produce more, bottling an additional 200 bottles in the following days.
Originally created for the 2021 inauguration, when Kamala Harris became the first female Vice President, the name “Madam” was chosen to signify the historic moment. The name also carries the potential for future significance, hinting at the possibility of a presidential whiskey. “We were struck by the simplicity of that word, Madam, and how it changes everything,” says Pia Carusone, co-founder of Republic Restoratives. Carusone has a background in politics, having served as chief of staff for Congresswoman Gabby Giffords, worked in the Obama administration, and currently holds a job at a communications firm. The label for the whiskey features an oil painting of Kamala Harris, created by local artist Lex Marie.
“Madam” is a unique blend of seven-year-old bourbon and five-year-old rye. This combination is uncommon, as most distillers do not blend finished bourbon and rye. “There’s no reason not to. They obviously go well together,” Carusone notes. The goal was to create a drink that feels familiar yet distinct.
Tasting notes for “Madam” include pink peppercorn and baking spices on the nose, with undertones of butterscotch, vanilla, and caramel. There are also hints of dried plum or candied orange peel. “It takes you on a journey for sure,” Carusone says, highlighting the complexity of the whiskey’s flavor profile.
Priced at $89 per bottle, “Madam” is available for local delivery, national shipping, and can be found in many liquor stores and bars around D.C. The whiskey’s popularity reflects not only its unique blend and flavor but also the significant cultural and political milestone it represents.
About Republic Restoratives
Republic Restoratives is a progressive and innovative distillery located in Washington, D.C., known for its dedication to quality, sustainability, and community engagement. Founded in 2016 by Rachel Gardner and Robby O’Cain, the distillery has quickly made a name for itself by combining traditional craftsmanship with modern techniques and a strong commitment to social responsibility.
The distillery’s flagship product, the Republic Restoratives Bourbon, is crafted using a blend of traditional methods and innovative practices. Republic Restoratives places a strong emphasis on sourcing high-quality ingredients and using sustainable practices throughout their production process. This includes everything from using locally sourced grains to implementing environmentally friendly practices in their distillation and aging processes. Their bourbon is aged in new American oak barrels, which imparts a rich and complex flavor profile characterized by notes of caramel, vanilla, and a hint of spice.
One of the distinguishing features of Republic Restoratives is its focus on transparency and community involvement. The distillery is committed to supporting local businesses and fostering a sense of community within Washington, D.C. They often host events, collaborate with local artisans, and engage in charitable activities, reinforcing their connection to the local area and their commitment to social responsibility.
Additionally, Republic Restoratives is notable for its innovative approach to aging and flavor development. They experiment with different aging techniques and barrel types to create distinctive expressions that offer a unique twist on traditional bourbon. This creative approach allows them to offer a range of products that appeal to both seasoned whiskey enthusiasts and newcomers alike.
The distillery's modern, inclusive approach to whiskey-making, combined with its dedication to quality and community, has positioned Republic Restoratives as a prominent player in the American spirits landscape. Their commitment to excellence and innovation continues to resonate with consumers, making them a noteworthy name in the world of craft distilling.