Recent News

Dierks Bentley Takes His ROW 94 Whiskey Hologram to Nashville's BNA — and Changes How Bourbon Gets Marketed in Airports Most bourbon brands settle for a shelf placement and a paper shelf talker. Dierks Bentley has other ideas. The multi-platinum country superstar and founder of ROW 94 Whiskey is n

Garrison Brothers Is Growing Fast — and It's Not an Accident Something significant is happening in the Texas Hill Country, and its effects are being felt in liquor stores, hotel bars, and sports venues from coast to coast. Garrison Brothers Distillery, the first legal whiskey distillery in Texas,

A Royal Toast and a Political Brawl: How Trump's Scotch Tariff Reversal Shook Both Sides of the Atlantic For the Scotch whisky industry, the announcement came like a dram poured after a long, punishing drought. On April 30, 2026, President Donald Trump declared via social media that tariffs and re

A Potential Buyer Has Emerged for Uncle Nearest — and the Mystery Runs Deep Nine months of courtroom battles, mounting debt, workforce cuts, and a founder stripped of control have brought one of the most remarkable brands in American whiskey to an unexpected crossroads. On June 1, 2026, court-appo

Her Whiskey Reviews Is Here — and It's About Time The whiskey review space has never been short on opinions. Scores, tasting notes, color charts, finish length in seconds — the machinery of spirits criticism has been grinding for decades, producing a torrent of content that overwhelmingly skews to

Nearly 11,000 Bottles of Noble Oak Bourbon Vanish from North Philadelphia Warehouse in Brazen Midday Heist Sometime between 1 p.m. and 3 p.m. on a Friday afternoon in early June, a crew of thieves pulled off what law enforcement and spirits industry insiders are already calling one of the most aud

In early June 2026, the news out of Elizabethtown, Kentucky landed with the kind of weight that reverberates well beyond a single company's payroll. Whiskey House of Kentucky announced on June 2 that it would lay off 22 employees — approximately 30% of its workforce — citing production levels curre

Brown-Forman Closes Fiscal 2026 with Flat Sales, Sets a Cautious Course as American Whiskey Demand Stays Soft The numbers Brown-Forman delivered on June 4, 2026 were neither a disaster nor a triumph — they were something arguably more telling about the state of American whiskey right now: flat. Fo

North of Kentucky: How Canadian Craft Distillers Stepped Into America's Bourbon Shadow For the better part of a decade, Kentucky bourbon ruled the back bars of Canada from Vancouver to Halifax. Its arrival was no accident — aggressive marketing, an ever-expanding range of premium expressions, and

The White Oak Problem: How a Forest Crisis Could Reshape American Bourbon Forever Bourbon has survived Prohibition, survived the dark ages of the 1970s and '80s when American whiskey was deeply unfashionable, and survived every grain shortage, tariff battle, and market correction thrown at it over