Recent Collaborations Articles

A collaboration years in the making has finally come to fruition as Copperworks Distilling Co. announces two distinctive spirits born from a partnership with one of California's pioneering craft distilleries. The Seattle-based operation has transformed a pair of St. George Spirits California Reserv

The world of premium spirits and mainstream pop music don't usually mix, but one Scottish whisky brand just proved that combination can create something special in Los Angeles. During Grammy weekend, a major distiller rolled out an ambitious campaign that transformed parts of the city into what som

The countdown is on. With the 2026 Formula 1 season approaching fast, Jim Beam just gave racing fans and whiskey drinkers something new to get excited about. The legendary American distillery is rolling out what they're calling the first-ever Jim Beam x Cadillac F1 whiskey, and they're keeping thin

The roar of engines and the smooth taste of premium bourbon might seem like an unlikely pairing at first glance, but for Rebel Bourbon and Richard Childress Racing, it's a partnership that just makes sense. The Bardstown, Kentucky-based distillery has announced it will continue backing RCR through

The Detroit Pistons have found a new partner that brings more than just sponsorship dollars to Little Caesars Arena. Off Hours Bourbon, an award-winning spirits brand that's been making waves since 2020, has signed on as an Official Partner of the Detroit Pistons in a multi-year deal announced this

When you think about bourbon partnerships, your mind probably jumps to celebrity endorsements or collaborations between distilleries. But the latest release from Penelope Bourbon is breaking that mold entirely, teaming up with an unexpected partner that has nothing to do with the spirits industry.

Something unusual just happened in Bangalore that's never been done before. A luxury hotel and one of India's most respected whisky makers joined forces to create a single malt designed exclusively for a single restaurant. Not for wider distribution. Not for retail shelves. Just for the guests of o

The numbers tell an unconventional story. Most distillers won't proudly advertise a 51.9% figure on their bourbon bottle, but Terry Bradshaw isn't most distillers. The four-time Super Bowl champion has turned what some might call an unremarkable career statistic into the foundation of his whiskey e

The whisky production world just got a major technological upgrade that promises to transform how distilleries track every drop of spirit from the moment it enters a cask until it reaches compliance reporting. Proof 8 , a blockchain-backed platform designed for modern distilleries and warehous

The football season is reaching its most exciting stretch, and Knob Creek has just released something special for those who appreciate a serious bourbon. The distillery has partnered once more with former NFL quarterback Eli Manning to launch their second limited-edition barrel release: Knob Creek