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Lawson Whiting's Parting Shot: Why the American Whiskey 'Doom' Narrative Gets It Wrong There is a version of the American whiskey story being told right now in trade publications, on analyst calls, and in the back rooms of distributors across the country that goes something like this: the boom is

Ten Years Down, One Bottle to Show for All of It: Jeptha Creed's Solera Aged Bourbon Is a Decade in the Making Most craft distilleries mark an anniversary with a label refresh or a press release about hitting a distribution milestone. Jeptha Creed Distillery isn't wired that way. The Shelbyville,

Bulleit Frontier Whiskey Is Back in Burnt Orange for Year Two as the Official Whiskey Sponsor of the Texas Longhorns There are few college football fanbases in America that take their gameday rituals as seriously as the Texas Longhorns faithful. From the moment the burnt orange sea floods the LBJ

Note: The search results returned did not surface the specific PR Newswire article about the Glenmore Bourbon and Glenmore Rye Whiskey launch by Sazerac. However, combining the rich historical data found about Glenmore Distillery with what is known about Sazerac's ownership and brand strategy, I wi

Kentucky Is Auctioning 70 Bottles of Confiscated Bourbon — And the Lineup Is Serious Somewhere between a government clearinghouse and a collector's dream, Kentucky has quietly built one of the most unusual bourbon acquisition channels in the country. For the second time, the state is putting rare,

A 3,000-Year-Old Tomb Recipe Just Became America's Most Talked-About Rye Whiskey Leave it to a Vermont rye distillery to find its next great whiskey idea carved into the wall of an ancient Egyptian burial chamber. WhistlePig has never been shy about pushing the boundaries of what a finishing barre

For decades, if you asked a bourbon drinker to name the single most influential distillery in American whiskey, they might have reached for Buffalo Trace or Heaven Hill, names stitched into the fabric of Kentucky culture. But the honest answer — the one insiders have whispered at trade shows and en

Brown-Forman Pulls a Century-Old Bourbon Label Off the Shelf to Honor the Man Who Defined the Modern Category There are tributes, and then there are statements. When Brown-Forman announced the return of Kentucky Boy bourbon on September 8, 2026, the Louisville spirits giant did both at once — reac

The 2026 Van Winkle Collection and the Price Reckoning That Was Always Coming Every September, a particular kind of organized anxiety descends on the American bourbon community. A distillery in Frankfort, Kentucky — Buffalo Trace — sends word that a new vintage of the Van Winkle Collection is on t

Four Roses 2026 Limited Edition Small Batch: The Oldest, Most Ambitious Blend in the Series' 19-Year History Every autumn, the bourbon world tilts slightly toward Lawrenceburg, Kentucky. That's when Four Roses Distillery drops its Limited Edition Small Batch — a release that, year after year, mana