In the heart of Kentucky, where the bluegrass rolls under endless skies and the thrum of hooves echoes through history, a spirit is making its mark. Kentucky Senator Bourbon has just claimed the title of "Bourbon of the Day" at Kentucky Downs for the third straight year, turning a simple race day into a celebration of craftsmanship and tradition. On September 7, this small-batch whiskey steps into the spotlight at one of the nation's most elite Thoroughbred racing spots, drawing crowds of horse lovers, bettors, and folks who appreciate a good pour after a long day.
Kentucky Downs isn't just any track—it's a place where the elite gather, from seasoned trainers to everyday fans chasing that rush of a photo finish. For the third year running, Kentucky Senator Bourbon sponsors the day's events, weaving itself into the fabric of the meet. Every winner crossing the line gets a custom-engraved bottle, a tangible piece of the victory that sits on mantels and in trophy cases long after the dust settles. It's more than a gift; it's a nod to the hard work behind the scenes, much like the careful aging that goes into each batch of this bourbon.
Throughout the day, the brand shows up everywhere you look. There's a dedicated race named in its honor, signs dotting the grounds, prime spots at the bars where fans can grab a sip, ads in the program flipping through stats and stories, even a signature cocktail mixed just for the occasion. Tune into FanDuel TV, and you'll catch commercials highlighting the bourbon's deep roots, plus an on-air interview digging into what makes it special. And those trophy bottles? They're handed out all day, turning ordinary moments into something memorable.
The guys behind it all, co-founders Andre Regard and Damon Thayer, couldn't be more pumped. They've built this brand on values that mirror the track itself—history, grit, and a sense of place. As they put it, coming back to Kentucky Downs feels like coming home, a chance to share their story with people who get it. In a state where bourbon and horses are king, this partnership hits just right, linking two pillars of Kentucky life in a way that feels authentic and timeless.
Dig a bit deeper, and Kentucky Senator Bourbon reveals layers of story worth savoring. It's a small-batch operation, every release aged at least six years—matching the term of a U.S. Senator, which is no coincidence. Each edition honors a different senator, blending American history with the bold flavors of Kentucky-distilled whiskey. Bottled at 107 proof, it's got that robust kick that demands respect, whether neat, on the rocks, or in a classic old fashioned.
The brand isn't new; it's a revival of something old and forgotten. Back in the day, it came from Crigler and Crigler in Covington, then shifted to Double Springs Distillers in Bardstown. Regard and Thayer breathed new life into it in 2021, starting with limited editions that caught fire quick. What sets it apart is the commitment to quality—small batches mean attention to detail, from the grains to the barrels, resulting in a spirit that's rich, complex, and full of character.
And the accolades? They've piled up like wins at the derby. The first release, honoring Alben W. Barkley, got a shoutout in Forbes online, turning heads in the whiskey world. Then there's Fred Minnick, the go-to guy on bourbon, who slotted Kentucky Senator into his top 100 whiskeys for three years straight—2021, 2022, and 2023. That's no small feat in a crowded field. Add in gold medals from the ASCOT Awards for taste, plus a double platinum for how they market and design the brand, making it as appealing on the shelf as it is in the glass.
Just this year, the 2024 John Brown release snagged a double gold from the San Francisco World Spirits Competition, proving this bourbon isn't resting on its laurels. It's evolving, pushing boundaries while staying true to its heritage. For guys who've spent years appreciating fine things—whether it's a well-aged steak, a classic car, or a day at the races—this kind of recognition means something. It says this isn't hype; it's the real deal, crafted by people who know their stuff.
What makes Kentucky Senator stand out in a sea of bourbons is that tie to history. Naming releases after senators isn't just clever branding; it's a reminder of the folks who've shaped the country, much like how bourbon has shaped Kentucky. Sip one, and you're tasting layers of time—six years minimum in the barrel, drawing out notes of caramel, oak, and spice that linger long after. It's the kind of drink that pairs perfectly with storytelling around a fire pit or unwinding after a round of golf.
At Kentucky Downs, this bourbon isn't just served; it's celebrated. Fans milling about, placing bets, sharing laughs—many will raise a glass to the winners, toasting with something born from the same soil as the horses thundering by. It's a connection that runs deep, reinforcing why Kentucky holds such a special place in American culture. For those who value tradition without the fuss, Kentucky Senator delivers every time.
As the sun sets on another September 7 at the track, those engraved bottles head home with proud owners, carrying a piece of the day's glory. And for Kentucky Senator Bourbon, it's another chapter in a story that's only getting better. In a world full of flash-in-the-pan trends, this is the stuff that endures—solid, dependable, and damn good. If you're in Kentucky or just dreaming of it, keep an eye out; this bourbon's proving it's here to stay, one race day at a time.
