Recent American Whiskey Decline Articles

Jack Daniel's Tennessee Blackberry Is More Than a Flavored Whiskey — It's a Business Lifeline In the summer of 2025, the Jack Daniel Distillery in Lynchburg, Tennessee did something that raised eyebrows among traditionalists and sparked genuine curiosity among everyday drinkers: it dropped a black

The Bourbon Bubble Has Burst — and Newport's New Riff Is Ready for It The good times in bourbon were never going to last forever. For roughly two decades, American whiskey producers rode one of the most extraordinary consumer booms the spirits industry had ever seen — a gold rush that filled rickh